Special Interest Group
Public Affairs Communications (PAC)
“Chair quote to be supplied — one or two sentences on why the group matters and why members should get involved.”
Chair: Steven Hill, Royal London
Objective
Provide insight to, and leverage expertise from, communications and public affairs professionals.
Strategic Focus
Providing political and comms insight and engagement opportunities.
Drawing on the expertise of comms/PA professionals on policy issues.
Promoting insight from specific member firms to the wider membership.
2026 Strategic Delivery
Policy formation around the 2026 Holyrood election and reactive party engagement on specific manifesto issues.
Member engagement around the 2026 Holyrood election.
Engagement with new MSPs and ministers post-election.
Activity
Hold quarterly PAC meetings featuring guest speakers, updates on wider SFE engagement and discussion of current policy and political issues. A smaller core group also acts as a sounding board on emerging issues, alongside a broader community of members interested in public affairs and communications opportunities.
There is often value in bringing in relevant stakeholders beyond the membership, including other industry groups, think tanks, diplomatic representatives and business commentators.
Group Scope
Members
Cross-Group Collaboration
Latest news
The shortlist for the 2026 Scottish Financial Services Awards, sponsored by EY, has been announced, recognising the outstanding talent, innovation and impact being delivered across Scotland’s financial and professional services sector. The annual awards celebrate the contribution of both organisations and individuals from across the industry.
A recent SFE and Capco roundtable with FCA Chief Executive Nikhil Rathi explored how artificial intelligence is beginning to reshape financial services. The discussion covered the rise of agentic AI, the evolving regulatory landscape, operational resilience, accountability, skills and the challenge of balancing innovation with strong governance and consumer trust.
SFE has launched a new General Insurance Sector Group, bringing together leaders from across Scotland’s insurance industry to explore the opportunities and challenges shaping the sector’s future. The group will focus on areas including AI and digital transformation, talent and skills, the changing risk landscape, climate resilience and financial wellbeing.
Upcoming events
Join young professionals from across Scotland’s financial services industry for the inaugural SFE Young Professionals Summit, featuring sector insights, skills development, practical networking training and an evening panel and reception.
Join SFE Young Professionals and Burness Paull for an evening exploring the realities of unpaid caring and the challenges that can come with balancing caring responsibilities alongside working life. The session will look at the support, resources and legal guidance available to carers, with insights from VOCAL and legal experts from Burness Paull and Brodies.
As COP31 approaches, this event will explore some of the most exciting climate and sustainability solutions being developed and deployed across Scotland, highlighting practical examples of innovation, investment and collaboration that are already delivering progress and helping to shape a more sustainable future.
Join SFE members and guests at the Edinburgh Winter Reception, hosted by Baillie Gifford, for an evening of refreshments, informal networking and the opportunity to connect with colleagues from across Scotland’s financial services community.
Join SFE members and guests at the Glasgow Winter Reception, hosted at the Barclays Campus, for an evening of refreshments, informal networking and the opportunity to connect with colleagues from across Scotland’s financial services community.